Archive for the ‘Blog’ Category

Verne Troyer Game Night Is a Huge Success

Wednesday, June 2nd, 2010

The recently created “Monday Night Gaming With Verne” events where Verne Troyer meets his fans online playing Xbox Live and Playstation got off to an incredible start, filling up Verne Troyer’s friend lists to capacity in the first day! The Iconduit Team have had a blast creating and setting up the weekly episodes and connecting Verne to his massive fanbase. The weekly gaming sessions have created opportunities for Verne to talk one on one with his supporters in a atmosphere where they can have fun and work as a team, something very unique to online gaming.

David Hasselhoff’s Hoffspace Turns 2! Congratulations!

Monday, May 17th, 2010

It was two years ago that Iconduit created a place for the multitude of David Hasselhoff fans on the web. Since then www.davidhasselhoff.com has become the destination for nearly 23,000 regular members and over 100,000 monthly visitors to go for all the best Hoff news, events and shopping. In that time we have had a blast, created a new network reality show and made a lot of friends. Congratulations, Hoffspacers. Here’s to another 50!

Iconduit Assists In Daymond John Book Launch

Saturday, April 3rd, 2010

Daymond John The Brand WithinBusiness mogul and international fashion icon, Daymond John has published his latest book: The Brand Within: The Power of Branding from Birth to the Boardroom. The book is  comprehensive examination of the methods used by the largest companies in the world in order to better brand themselves and accrue customer loyalty. It’s an incredibly exciting time to be a part of the Daymond John team as we help add best-selling author to Daymond’s extensive list of accomplishments. 

The Power of Social Media

Thursday, March 11th, 2010


Never underestimate the power of social media. It is an invaluable tool that allows companies to connect directly with their customers, get instant feedback, and create opportunities that may have been impossible before. In the video above, you will see two former contestants on ABC’s “The Shark Tank,”  featuring Iconduit client Daymond John, describe how it was their Twitter following that ultimately led to the appearance on the show, which launched their product on to store shelves and restaurants across the U.S.

Iconduit knows how to utilize the power of social media in order to promote brands, whether that brand is yourself, or your BBQ sauce, we can help you achieve your goals.

Iconduit Launches Newly Redesigned Website for David Hasselhoff

Wednesday, February 17th, 2010

Iconduit is proud to announce the launch of the newly redesigned DavidHasselhoff.com.

Harnessing the power of user-generated content within David Hasselhoff’s large fanbase, Iconduit, in conjunction with a few of David’s biggest fans, has created a website where fans of David’s are able to join, create profiles, interact, and discuss all things Hasselhoff. As a matter of fact, David is using feedback from his fans on the website in order to determine where he should take his act next!

Already with over 21,500 members in the site, David’s presence in the New Media world continues to grow daily, and because Iconduit firmly believes that our work in the New Media world is never done, we will constantly be searching for ways in which we can improve David’s site, and the content within.

Click here to visit the new DavidHasselhoff.com.

Iconduit Creative Director In Janet Jackson Flash Mob

Monday, November 16th, 2009

Iconduit is always looking into the latest ways of going viral and engaging an online audience. One way that has proved very popular recently is the “Flash Mob”. This is a group of people who show up in a public place and spontaneously break into a dance routine on mass. Joe, the Creative Director at Iconduit recently heard about one such event going on in LA to promote Janet Jackson’s new album and joined in to explore the process of creating these internet phenomena.After a series of rehearsals and some interesting lessons in the use of social networks and YouTube to co-ordinate such an event, the dance took place on Saturday and, dressed in a grey suit and tie like any other executive, Joe took part in two “flash mobs” at the Grove in LA. It was a great experience and a really useful way to see the power of the internet to bring people together to create something that gathers huge momentum on sites such as YouTube, promoting a cause. Joe is already buzzing with ideas as to how he can use this new found knowledge for the benefit of his clients. And here is the video if you want to check it out.

Iconduit launches iPhone App for Hoff

Thursday, October 29th, 2009

Iconduit, in conjunction with  UK company, Never Odd Or Even, has launched an iPhone App for David Hasselhoff called Ask The Hoff. The app, which is available in the iTunes Store, has already proved to be popular and has won favourable reviews from fans and from the press with articles in the Northern EchoGeek.com, and FierceMobileContent. Wes and Joe met with Paul Smith of Never Odd Or Even while he was twittering his way round the world (literally!!) to develop the app, which is a great example of one of the many ways that Iconduit creates New Media opportunities for our clients.

New Client for Iconduit: Verne Troyer

Friday, September 11th, 2009

Verne Troyer, made famous by his role as Mini-Me in Mike Myers’ Austin Powers and star of Terry Gilliam’s new film, The Imaginarium of Dr Parnassus, has signed with Iconduit to create and build his New Media presence. The site will feature blogging, a social network, and photos and videos from Verne as he travels all around the world.Check out VerneTroyer.com to see what happens!

Celebs Tweet

Friday, September 11th, 2009

Twitter is, of course, the single best known micro-blogging service out there.  There are others, but so far nothing has matched the ability of Twitter to connect people on such a large scale with so few characters.  Our clients LOVE their Tweets.  It’s a great way to keep their fans and friends up to date with their daily activities and be able to interact with their fan base in real time.Check out our client’s tweets!Verne Troyer Daymond John Lisa Rinna  David Hasselhoff 

Meet The Hasselhoffs

Wednesday, July 29th, 2009

After the success of The Hoff: When Scott Came To Stay, a show that began its life on the Iconduit-created HoffSpace, the UK network Living were extremely keen to work on further projects with David Hasselhoff and Iconduit’s Joe Townley. The result is Meet The Hasselhoffs, six one hour specials of David and his daughters travelling around the UK with Scott Mills. The producers of the show, Summer Films, were keen for Joe, whose vision had paired Scott Mills and David together in a series of webisodes, maintain his involvement with the new show. As a result Joe was brought in as the US Producer, developing the show with Summer Films from the US. However, when Scott Mills was unavailable for all of the shooting schedule, the producers decided Joe should step on camera and act as David’s guide and organiser in his native land. The result is a very funny on-screen relationship as David and Joe travel around the UK.The show will air in September on Living in the UK. Worldwide distribution is still to be decided.